1972 Rolex Day-Date Ref. 1803 'Silver dial' 18K White Gold

When the Rolex Day-Date debuted in 1956, it marked more than just an evolution of the Datejust—it signaled a new kind of watchmaking. This was Rolex at its most aspirational: a piece that not only told the time and day, but made a statement. It became the watch of choice for the world’s power brokers—Ford, Kennedy, Reagan, Nixon, Johnson—each trusting the Day-Date to say what words didn’t have to.

The ref. 1803, introduced in the late 1950s, is to the Day-Date what the 1601 is to the Datejust—a cornerstone reference. It solidified the Day-Date’s identity with its fluted bezel, automatic chronometer movement, and classic 36mm Oyster case. Produced for nearly two decades, it represents Rolex at the intersection of mechanical integrity and enduring style.

This example offered here is a Rolex Day-Date Ref. 1803 from 1972 in 18K white gold.

It features a flawless sunburst silver dial with creamy tritium lume plots that match with that on the original hands.

The 18K white gold case is presented in superb condition too, remaining sharp and even, and showing very little wear for its age, with only minor signs of use. The 18K white gold bezel remains in the same shape. The case back is preserved in the same condition. All gold hallmarks remain clearly visible. The case back is correctly engraved on the inner side.

The watch is running great and keeping time, as it has been fully serviced.

It comes suited on an unworn handmade leather strap with matching white gold Rolex buckle.

In a world where vintage white gold Rolex is increasingly hard to come by, this is a rare chance to own one of the greats—without breaking the bank.

Macros of case and dial, as well as movement, inner case back and service pictures are available under request.